Lenny Reich is in his 12th year as Sports Information Director at Mount Union and added duties as Assistant Athletic Director in April 2012.
Reich oversees all media relations, publications, marketing and public relations duties for the University's 24 NCAA Division III athletic teams while also assisting athletic director Larry Kehres with a variety of administrative tasks within the Office of Athletics.
Since coming to Mount Union, Reich has expanded the reach of the Purple Raiders by brokering a television broadcast package with regional cable network – SportsTime Ohio, moving into social media with the most followed Twitter, Facebook, Instagram and YouTube sites in NCAA Division III, added an expansive offering of online broadcasts and live statistics while overseeing and the Mount Union athletic website.
His work has earned the respect of his peers as in 2019 he was awarded the Warren Berg Award by the College Sports Information Directors of America (CoSIDA) for outstanding contributions to the profession. He has served as the president of D3SIDA (Division III Sports Information Directors Association) and as a past chair of the Ohio Athletic Conference SID Task Force. He also was part of NCAA Division III Women's Tennis Central Region Committee along with the NCAA Sportsmanship and Game Environment Working Group, where he worked in conjunction with the Disney Institute to help design the "GameDay the DIII Way" program.
In his 23rd year in the profession, Reich came to Mount Union after spending eight years as the sports information director at fellow conference member Capital University in Columbus, Ohio.
Reich's career in sports began as an undergraduate at Georgia Southern University, where he was the equipment manager for the Eagle baseball team, along with being a sports official and supervisor in the campus recreation and intramural sports office. While a student he also worked at the 1996 Olympic games in Atlanta, Georgia, as a member of the logistics crew for beach volleyball.
After graduating with a degree in sports management in 1997, the Erie, Pa. native spent the next year and a half as an intern in the athletic department at Edinboro University of Pennsylvania, sports information director at Centenary College in Hackettstown, N. J. and assistant information director for the Gulf South Conference in Birmingham, Ala.
Reich was also the SID at Defiance College in Defiance, Ohio along with being SID and head men's golf coach at Marian College in Fond du Lac, Wis.
Over the years, he has also lent his talents to broadcasting and covering numerous high school and college events on the radio and has been a high school football writer for the Youngstown Vindicator and Warren (Ohio) Tribune-Chronicle.
Reich is married and he and his wife Helen have a daughter, Caroline Joy.